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Designing with Web Standards, 2nd Edition View Larger Image | Jeffrey Zeldman
New Riders Publishing, Paperback, 2nd edition, Published July 2006, 472 pages, ISBN 0321385551 | List Price: $49.99
Our Price: $27.25
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You code. And code. And code. You build only to rebuild. You focus on making
your site compatible with almost every browser or wireless device ever put out
there. Then along comes a new device or a new browser, and you start all over
again.
You can get off the merry-go-round.
It's time to stop living in the past and get away from the days of spaghetti
code, insanely nested table layouts, tags, and other redundancies that double
and triple the bandwidth of even the simplest sites. Instead, it's time for
forward compatibility.
Isn't it high time you started designing with Web standards?
Standards aren't about leaving users behind or adhering to inflexible
rules. Standards are about building sophisticated, beautiful sites that will
work as well tomorrow as they do today. You can't afford to design tomorrow's
sites with yesterday's piecemeal methods.
In this updated, best-selling guide that changed the face of Web design, Jeffrey
teaches you to:
• Slash design, development, and quality assurance costs (or do great work
in spite of constrained budgets)
• Deliver superb design and sophisticated functionality without worrying
about browser incompatibilities
• Deliver superb sites, no matter what language you use: HTML, XHTML, XML,
CSS, and ECMAScript (standard JavaScript)
• Set up your site to work as well five years from now as it does today
• Redesign in hours instead of days or weeks
• Welcome new visitors and make your content more visible to search engines
• Stay on the right side of accessibility laws and guidelines
• Support wireless and PDA users without the hassle and expense of multiple
versions
• Improve user experience with faster load times and fewer compatibility
headaches
• Separate presentation from structure and behavior, facilitating advanced
publishing workflows
About the Author
Jeffrey Zeldman is among the best-known web designers in the world. His personal
site www.zeldman.com has welcomed more than 16 million visitors and is read
daily by thousands in the web design and development industry. In 1998, Zeldman
co-founded The Web Standards Project www.webstandards.org, a grassroots coalition
of web designers and developers that helped end the Browser Wars by persuading
Microsoft and Netscape to support the same technologies in their browsers.
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